Rime

Mens Nike SF Air Force 1

In Fall 2016 nike turned their iconic basketball sneaker the Air Force 1 into a lifestyle sneaker. The militarized version of the Air Force 1 was redone with a high-top extension with a distinct dual-strap at the ankles. Now Nike is back with two new tonal color ways. The black gum corollary features a premium tumbled leather construction, to separate itself from the original Black Gum color way. A ballistic nylon adds wether resistance, while the traditional outsole unit still in place, with black trickled into it, elevating the tonal look of the shoe. The Tan Gum color way has the same characteristics as the the black version, with the tan color making its way down into the midsole to tighten that tonal overall look. Both of these color ways will be available at rime’s Brooklyn location on January 19th at 5pm.

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Obey Women’s Capsule Collection, Tough Love

Obey women’s latest offerings have been filled with tons of attitude. Their latest limited edition capsule collection continues that vibe. The collection is both soft and hard, it’s arriving just in time for Valentines Day, as the small collection is called Tough Love. The range includes an oversized long sleeve tee, dad hat and pin, with a ’90s baby doll top and velvet bomber-esqe jacket with lips and handcuffs embroidered on the back being the stand outs. The collection embraces one of streetwear’s current trends, nostalgic ’90s vibes. 

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Nike Sportswear Spring 2017

Nike’s Tech Knit technology has become some of today’s athletes got to wardrobe staples. For Spring 2017, Nike has created pieces that transition and function seamlessly  for the spring time weather. The innovation is seen in the the construction, fit and cut of the garments. There is an evident sportswear inspiration, that exudes a comfortable vibe. What makes the pieces so spectacular is that they are wardrobe staples, that are elevated but the pattern construction and fabrics to have a more luxe feel. The collection is made up of what every consumer needs and wants in their wardrobes remastered with Nike technologies. The pieces fit into that on the go lifestyle, they’re key wardrobe pieces that Nike re-imagined with their performance innovations Included in the collection are cuffed tailored pants, a boy-cut tee with mesh panels and a wind runner silhouette jacket that’s breathable, functional and stylish.

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Women’s Nike Air Tech Challenge II SE Gold Dart

Since its debut in 1990, this is the first time that the Nike Air Tech Challenge II has had a women’s exclusive. The classic tennis sneaker, that was a favorite of Andre Agassi, gets a colorful update in a unique blend of Gold Dart suede with tan leather details. A lighter shade of the sneaker’s signature Hot Lava hue named Lava Glow is splattered on the panels, the color is also used as the visible air unit. Rounding out the look of the shoe is the solid white some. The combination of colors and materials, makes this one distinct looking sneaker. These are currently available at rime’s Brooklyn location.

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Women’s Nike Air Huarache Ultra In Black

The Nike Air Huarache Ultra is made of a seamless one-piece woven upper, giving it a sleek look, while being super breathable. The internal Flawier cables offer a flexible, locks-down support, while the contoured Pylon midsole provides durable lightweight cushioning. The encapsulated Air-Sole unit also adds extra comfort and the flex grooves in the outsole provides and ultra lightweight and flexible feel. The stretchy one-piece upper, molded details and lightweight outsole doesn’t only aid to a more streamlined look but also makes the sneaker  easy for packing. These are currently available at rime’s Upper East Side location.

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Aimé Leon Dore’s Polar Fleece Capsule Collection

Aimé Leon Dore is a brand that takes classic street-wear silhouettes and elevates them to a luxurious place. Their latest capsule collection shows them flexing that skill. The new set of winter essentials are perfect for the cold temperatures. The Polar Fleece capsule collection silhouettes include trench boats, hoodies, crewnecks, pants and footwear. The main feature of the collection is the polar fleece material used to make the pieces for ideal warmth in cold climates. The sneaker, called the Q44, is the standout of the capsule. It is made of a navy suede leather for a luxe look and feel. 

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PUMA Honors Black History Month With A Capsule Collection

PUMA have announced the release of a capsule collection in honor of Black History Month, continuing the work they do with the David T. Howard School Alumni Association and Atlanta Public Schools to fund community growth in Atlanta. The first drop is a rework of the PUMA Clyde silhouette, named after basketball legend Walt “Clyde” Frazier who studied at David T. Howard School, famous for its role in the civil rights movement. The Clyde BBall silhouette basketballs, by using a textured leather upper, with gold eyelets as a nod to Clyde’s many basketball trophies. The Clyde Wool silhouette takes inspiration from the David T. Howard School, with the upper being made from wool and chenille to resemble high school varsity jackets, the shoe also utilizes the school’s colors of blue and gold. The second drop of the collection will include apparel. Tees, the Clyde T7 Jacket and Pant will be done in the school’s blue and gold colors. There’s a sneaker silhouette as well, the Sky 2 Hi, it’s a basketball inspired sneaker that features a blue leather upper and dual lacing. The final drop of the collection will feature a ‘his and hers’ Clyde in a white upper, blue leather formstripe and the David T.Howard School emblem on the tongue. Below are images of the first drop.

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FKA Twigs Creative Directs Nike’s Campaign For Their Zonal Strength Tights

Today FKA Twigs teased snippets of a video of her and her group of rebel posse dancing in a jungle through her Instagram account. Those snippets were part of a larger commercial that the musician/artist creative directed for Nike’s Zonal Strength Tights. The athliesure trend is alive and still going strong, but it is a trend that is easy to run out of ways to make things like spandex, or workout wear look interesting beyond the gym. Nike’s newest ambassador FKA Twigs, is a musician that pushes the boundaries of her craft, at times many critics have had a hard time grounding her music in a specific genre. So it seems like choosing her to elevate the ideas of how to wear tights outside of the gym in fresh ways, was a right fit. The singer creative-directed, cast and starred in the campaign, called Believe In More, and with her help is allowing consumers to look at active wear with fresh lenses. Nike is known for using athletes to front their campaigns, but as FKA Twigs has said herself “People don’t always see dancers as athletes, but we are,”. The singer’s dance moves shine, and are exceptionally electric in the video, and for good reason, she started dancing at three and is versed in half a dozen styles of dance. Not short of any notable athletes, the campaign video features twelve athletes and non-athletes cast by FKA Twigs, including karate pro Jay Kirton, dancer Saskia Horton, Olympic fencer Miles Charley Watson and yogi Paleta Clam-Quality. The singer’s approach to working out is dancing, and has said “…you don’t even realize you’re working out. You’re just doing you, and then the results come, and you value them as they’re happening.” FKA Twigs letting us know that even the rhythmless can have a good time while getting in shape. Check out the video below.

 

Nike’s SFB NSW Leatherboot

Performance footwear and utilitarian boots are really combined. The Nike Special Field Boot was designed with the goal of combining a boots rugged durability and traction with the comfort and performance of an athletic sneaker. The footwear is a modern take on an athletic boot designed for first responders. SFB’s upper is made from water resistant leather  and breathable canvas. A memory foam sock liner for comfort, a lacing system that makes for lightweight comfort and lockdown and a lug patterned sole made from sticky rubber for extra traction are also features of the boot. It also has an internal rock shield for puncture protection. These are currently available at both rime locations.

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Timberland’s Military Inspired Collection For Spring/Summer 2017

Timberland is set to release an “Urban Military” collection for the spring/summer season. The collection is inspired by timeless design and utilitarian aesthetics from military uniforms. Classic silhouettes like the M-65 jacket and the Sailer Bomber are part of the collection, and utilize the brand’s strong, durable fabrics like Tecumseh Cordura and DryVent. The details honor the classic rugged looks that inspired them. Also featured in the collection is the City Boot that take on tactical design and merges them with muted earthy tones and Timberland’s iconic branding. The boots are made to withstand tough conditions while being lightweight for hiking or city life. The collection is both functional and stylish.

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