Rime’s Brooklyn Location Is Moving!

Marking rime’s ten year anniversary, the Brooklyn location is moving to 296 Atlantic Ave and Smith St. To celebrate the move, the Brooklyn location is having a huge moving sale. Stay tuned for the opening date of the new location.


Rime Sale!

Stop by rime’s locations for your last minute holiday shopping and get 30% off, or click here for the online shop.Screen Shot 2017-12-18 at 4.07.06 PM

Alpha Industries, EEPMON And Rime Collaborate.

Canadian artist EPPMON and streetwear retailer rime get together with Alpha Industries to collaborate on a limited edition bomber jacket. Inspired by EEPMON and rime’s owner, Susan Boyle’s, mutual interest in the zodiac, EEPMON and rime take Alpha Industries’ MA-1 Slim Fit Flight Jacket and makes the reversible bomber jacket a representation of their shared interest. The “East Meets West” bomber takes on a monkey design on the lighter side and a lion on the darker side, representing EEPMON and Boyle’s signs. A laser-cut mirror acrylic keychain is included, and features the distinct model number. The collaboration first stepped out at ComplxCon in November, with the artist EEPMON on site to sign jackets, now the collaboration is having its first official east coast launch on December 9th at rime’s Brooklyn location. Can’t make it? Grab a jacket here.

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Rime And Canadian Artist Eepmon Collaborate With Alpha Industries

Rime’s founder Susan Boyle and Canadian digital artist EEPMON collaborate with Alpha Industries on a limited edition bomber jacket. The reversible jacket is a slim silhouette that is gold on one side and a dark brown on the other. The collaboration has the dual east-meets-west inspiration, as the monkey design on the gold side represents EEPMON and the lion on the dark brown side represents Boyle, both representing eastern zodiac. Each jacket also features a special laser cut mirror acrylic keychain with the edition number engraved on it, marking it out of the 128 jackets. These are currently available online here and at rime locations.

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Eepmon X RIme X Alpha Industries

rime collaborates with Canadian digital artist eepmon on an Alpha Industries bomber jacket. The collaboration, called Jungle Out There, will debut at ComplexCon on November 4th. The limited jacket is a representation of eepmon’s work, in the way he connects east meets west zodiacs. Using Alpha Industries’ slim bomber silhouette, the jacket takes on eepmon’s monkey portrait on the golden side, while the dark chocolate side has a lion, which represents rime’s founder Susan Boyle. The lion image was created by eepmon to symbolize Boyle’s leo zodiac sign and her wild fearless spirit. Each jacket will also feature a special laser cut mirror keychain with the edition number engraved out of 128. eepmon will be on hand at ComplexCon at the Alpha Industries booth to sign the jackets, they will also be available in limited quantities for purchase at rime’s online store.

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Eepmon X Rime X Alpha Industries

Teaser for the collaboration jacket between rime, Alpha Industries and artist eepmon, debuting at Complexion on November 4th.

Eepmon X Alpha Industries X Rime

jungleoutthere-teaser-rimeCanadian digital artist eepmon, Alpha Industries and rime get together on a collaboration of a bomber jacket set to debut on November 4th at Complexcon. Keep posted to get a look at the collaboration.

Have A Happy And Safe 4th Of July And Get Free Shipping At Rimenyc.com

Use code 4THOFJULY at checkout on rimenyc.com for free shipping.Screen Shot 2017-07-04 at 11.58.04 AM

The Snobette’s Snobby Awards

Every Yeaar TheSnobette.com chooses their top ten sneakers of the year for women. With many ladies exclusives and debuts in 2016 to choose from, TheSnobette.com enlisted a few of the industry’s female experts for their opinions. Among the panel, was rime’s founder Susan Boyle. For More on the Snobby Awards click the photo below.

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Rime Gave The Ladies Priority With The Fenty Creepers Release And The Snobette Gets Why

For the recent release of Rhianna’s Creeper, founder of Rime, Susan Boyle did something a little different, by giving priority to the female consumer. Rime allowed the first three hours on release day to only have ladies purchase the shoe, after all it is a female release. Susan chatted with TheSnobbette about why she decided to take this route/chance for the release, because lets face it, the boys may have felt a little left out, the way most female sneaker heads feel on a regular release day. To find out more about Boyle’s reasoning and how it all went down on Creeper release day head to TheSnobette.


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