G-Shock’s Utility Color Collection

G-Shock watches are identified for their retro, yet contemporary look. The brand constantly  rolls out many color versions of their watches. The latest is the Utility Color Collection using the Analog Digital style, which has water resistant features, as well as alarms and a snooze button, stopwatch and hourly time signal. The Utility Color Collection is based on the color palettes of military uniforms and utility jackets, with olive green, tan, dark grey and camo versions of the watch. G-Shock’s Utility Color will be available soon at rime locations.Screen Shot 2018-11-05 at 10.27.54 AM

Herschel Supply Co. Beanies Available At Rime

It’s about that time of the year again, where beanies will be worn practically 24/7. Rime has an assortment of Herschel Supply Co. beanies available in-store and online. The Elmer Beanie is a clean and casual flat knit beanie with a timeless cuff style accented with subtle embroidered lettering. The Abbott model is a classic flat knit rollover beanie, it sits tall and features a broad cuff detailed with the brand’s woven label. The lightweight flat knit Mitch beanie is meant to be worn unrolled, and features a custom Herschel Supply Branded tab. The Aden Beanie offers a tonal aesthetic and subtle branding, it has a timeless style with an elevated profile and a broad rollover cuff. The Frankfurt is a flat knit beanie designed with fit versatility in mind. The double sided woven tab detail is exposed when worn with a broad cuff, or unrolled for a slouchy look.Screen Shot 2018-10-11 at 11.28.13 AM Screen Shot 2018-10-11 at 11.26.08 AM Screen Shot 2018-10-11 at 11.24.46 AM Screen Shot 2018-10-11 at 11.22.48 AM Screen Shot 2018-10-11 at 11.19.19 AM

The Herschel Supply Studio Line

The Herschel Supply Studio line is a progressive offering of modern utility styles composed of clean lines and premium finishes. The Studio Winlaw backpack is a contemporary interpretation of a timeless design. It’s elevated by smooth polycoat and tactile contrast fabrics. The oversized style features subtle water bottle pockets and 3D branding. There features include a black fabric liner, 15″ laptop sleeve and a front storage pocket with key clip. The Alexander Tote Studio is designed for carrying daily essentials. The roomy tote merges utilitarian function with progressive styling. Made out of water resistant tarpaulin, the tote features durable seatbelt webbing handles and a snap closure. The modern silhouette has a minimalist aesthetic. The Studio Novel Duffle is a signature carryall design elevated by contemporary finishes. Smooth polycoat and tactile contrast fabrics complement the progressive style, which includes a shoe compartment, ID slot and internal mesh storage sleeve. Other features include an internal mesh storage sleeve and reinforced carrying handles. All three Herschel Supply bags are currently available at rime locations.Screen Shot 2018-09-27 at 2.07.01 PM

The North Face Base Camp Duffle

The North Face Base Camp Duffle isn’t the typical duffle, it’s made from a durable laminate material that’s fit to withstand being tossed around during in-flight, or to take up a mountain. The duffle provides ideal storage for trips lasting four days or more. Designed with a separate compartment to stash shoes or dirty laundry, the end-cap zippered compartment allows for wet clothes and extra gear to be stored without sacrificing volume. A mesh sleeve pocket in the end-cap compartment provides additional space and organization. Detachable, adjustable alpine-cut shoulder straps offer an ergonomic fit with minimal twists. The duffle is improved with new carrying handles to help move whats inside with ease. The rugged construction offers water-resistant Base Camp material, extra barracks and double stitching for longevity. The new mesh-bag packaging contains the duffle in a clean format. The North face Base Camp Duffle is available in the following colors at rime locations.Screen Shot 2018-09-26 at 4.43.07 PM Screen Shot 2018-09-26 at 4.43.54 PM Screen Shot 2018-09-26 at 4.44.17 PM Screen Shot 2018-09-26 at 4.44.58 PM Screen Shot 2018-09-26 at 4.45.40 PM

Pleasures Summer 2018

L.A based Pleasures delivers a summer range titled “Always Someone”, that takes inspiration from the past. The retro looks from the 90s is having a peak trend moment currently and Pleasures is a brand that gets inspiration from subcultures. The brand’s loud graphics, bold colors and patterns  falls into the loud print trend and the peak 90s trend. The collection is centered around an exploration of the life cycle of every-and-anything. The pieces represent different phases of life. Jackets, hoodies, button-p\ups, shirts, t-shirts,pants,shorts and caps take on Pleasures’ signature subculture references, as well as  food and ’90s toys. The fake flowers camp shirt, garage shirt jacket and baja pants are prime stand outs of the collection, which is filled with summer ready pieces for any wardrobe.Screen Shot 2018-05-30 at 3.30.03 PM Screen Shot 2018-05-30 at 3.30.10 PM Screen Shot 2018-05-30 at 3.30.31 PM Screen Shot 2018-05-30 at 3.30.23 PM Screen Shot 2018-05-30 at 3.30.38 PM Screen Shot 2018-05-30 at 3.30.45 PM Screen Shot 2018-05-30 at 3.30.53 PM Screen Shot 2018-05-30 at 3.30.59 PM Screen Shot 2018-05-30 at 3.31.07 PM Screen Shot 2018-05-30 at 3.31.14 PM Screen Shot 2018-05-30 at 3.31.25 PM

Rime’s Moving Sale On Outerwear, Accessories And Fenty.

To celebrate rime’s 10 year anniversary, the Brooklyn location is moving, and there’s also a sale. All outerwear are 30% off, with this unpredictable New York City winter stop in and check out our selection of outerwear from Stüssy, Vans, Obey, Herschel and Moose knuckle. Rihanna’s scholastic inspired collection are also on sale at 30% off, from cropped polos, and sweatshirts to the bear backpack. Also all bags are also on sale at 20% off. So stop by and take advantage of the moving sale.Screen Shot 2018-01-15 at 3.10.00 PM Screen Shot 2018-01-15 at 3.10.15 PM Screen Shot 2018-01-15 at 3.11.01 PM


Rime’s Sol Republic Headphones

Designed in San Francisco, Sol Republic headphones are engineered to offer premium, crisp sound that gives the listener a detailed experience. The brand is committed to designing products that look and feel as good as they sound. The Sol Republic X Rime headphones are luxe and compliments any city’s hustle and bustle, as well as being easily paired with any personal style. The indestructible all gold headphones are as comfortable as they are sleek. These are available at rime locations and can also be found here at the online shop.headphones_-_Copy_grande RIMG107-2

Outerwear Sale!

RIME locations is having a sale on all jackets. Come in and check out the selection, or click here for the online shop.

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Eepmon X RIme X Alpha Industries

rime collaborates with Canadian digital artist eepmon on an Alpha Industries bomber jacket. The collaboration, called Jungle Out There, will debut at ComplexCon on November 4th. The limited jacket is a representation of eepmon’s work, in the way he connects east meets west zodiacs. Using Alpha Industries’ slim bomber silhouette, the jacket takes on eepmon’s monkey portrait on the golden side, while the dark chocolate side has a lion, which represents rime’s founder Susan Boyle. The lion image was created by eepmon to symbolize Boyle’s leo zodiac sign and her wild fearless spirit. Each jacket will also feature a special laser cut mirror keychain with the edition number engraved out of 128. eepmon will be on hand at ComplexCon at the Alpha Industries booth to sign the jackets, they will also be available in limited quantities for purchase at rime’s online store.

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Vans Does Velvet

Vans released a few velvet made accessories for the fall/winter season. Included in the velvet offering is a back pack, a cap and a bomber jacket. The backpacks are done in a deep burgundy and silver grey, the caps also come in both colors as the bomber is done in black. The Deana Backpack is made of crushed velvet and has two compartments, one large and a front pocket for organization. It has a debased lining and a leather logo patch rounds out the look.The Glazier Crushed velvet Hat is an all over velvet look, with a tonal logo embroidery. The Uptown Velvet Bomber Jacket is constructed out of cotton velvet with a satin lining. It has a snap front closure and tonal logo embroidery. With a relaxed fit, the bomber works with any personal style. These vans velvet offerings are available at rime locations and here at the online shop. 

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